Made With Code: Code Chats
Google's Made With Code initiative inspires girls to pursue their passions through technology.
#CodeChats put a relatable face on an aspirational future.
The Project:
Made With Code launched with a series of high-profile, high-budget videos of amazing female coders. Our challenge was to figure out a way to scale production.
#CodeChats are more raw and relatable than the previous series, following the style of a video blog or magazine interview format popular with the audience. During the series, we scored these interview coups:
- Isis Anchalee – founder of the #iLookLikeAnEngineer movement. (This was one of the first personal videos with Isis shortly after her personal story became one of the most trending topics of 2015).
- Fran Kalal – technical animator at Pixar who made prominent contributions to Inside Out (this video debuted shortly after the theatrical release).
My Role:
- Defined the #CodeChats identity
- Led all interview prep and video editing
- Totally sold the clients on "Code Cats." I mean, how could they NOT do it?!?